Who We Are
Hi, I'm Julie - Owner/Manager of 'Western Soul Australia, and in the picture is my sister ‘Angie’ my ‘go to girl’ based in the USA.
Like most country girls, we love farming, working horses and wine, however we also love fashion, which inspired me to start Western Soul Australia in 2015 as a fashion blog, sales, buying and sourcing agency.
Over the years working from Ringer to Runway, with some of the major fashion brands across Australia and the USA, (including Wrangler, Thomas Cook, Twisted X, Rock and Roll Cowgirl, Panhandle, Cowgirl Tuff, Resistol, Charlie 1 Horse and many more), I spent much of my time traveling and visiting stores and brands, researching styles and trends because I felt it was important to make sure I was bringing the latest trends in fashion and products to Australian customers.
Our vision is simple, we are focused on inspiring our customers and followers to embrace Country and Western Fashion and create their own style through the products and trends we share.
We connect customers, retailers and brands in hopes to build the Country Western fashion industry together. We also provide support and one on one services (sales, styling, advertising) to brands and retailers. You can find more information over at
If you have only just found us, you’ll find all the great things we discover, shared on our social pages, our website and our email newsletter so be sure to follow and subscribe.
We will continue to lead the way, in connecting people, brands and business and showcase products and fashion that relate to the our love for the rural lifestyle. If you have something you’d like to share or if you’d like to find out more please email me Julie@westernsoul.com.au
I hope you enjoy riding along with us.
Western Fashion Summit 2018 - Denver USA
Owner - Julianne Reiners & USA 'assistant' Angie Reiners